What four additional
online marketing tools do you believe could be important to the growth of your
business?
I strongly recommend
·
Goggle Doc’s as a competitive Business tool which
could organizes your content, projects, and images. It is simple, and accessible
anywhere on the cloud. It’s very intuitive, smart and carries the bulk of
Microsoft’s Office suite around for you (for
free). Also, the biggest wow factor is that users can collaborative from
anywhere in the world in real time—which is a big advantage over a Microsoft platform.
·
Second, build out your Google+ page. We've all been
using Blogger or Word Press (which is great), but I would continue to post new content to the
page on a weekly basis (if possible) and attract potential business.
·
Create a
YouTube channel and upload anything business like content you have (at first). Don’t worry, my channel started out being the laughing
stock of the community but now I’m getting (paying) jobs. So what changed? Hint—Take Neil Moura’s 101
Communication class, do exactly what he says, (his background is Broadcasting) and then go build your brand.
·
Pinterest is an interesting place for pictures
but you can also create groups and exchange relevant ideas.
·
Instagram
is another site (that Lukas in our 155 class suggested to me) and I think that
it’s worth mentioning and forwarding to everyone else as a usable social media tool .
How could you
integrate them into your current strategy?
I've already incorporated all of the above points into my marketing
plan, but the key to effectively benefiting from it requires that you are consistently improving your profiles and providing new content for higher ranking.
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